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Simply WebCraft
Stories, lessons and ideas from my journey.
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Category: Content & SEO
How to Sell SEO Services Like a Pro in 3 Steps
Walking into a pitch meeting can feel like walking into a final exam you didn’t study for. 😱 Your heart is racing, your palms are sweaty, and you’re terrified they’re going to ask a question you can’t answer. But here’s the secret: pitching isn’t about being the smartest person in the room—it’s about being the
The Pricing Guide: How Much to Charge for an SEO Audit in 2026
Pricing your work is one of the scariest parts of running an SEO business. Especially if you’re just starting out! Charge too little, and you’re working for pennies. Charge too much, and you lose the client. When I first started venturing out on my own SEO journey, I was terrified to send an invoice. I
How to Start an SEO Business – A Comprehensive Guide
Have you ever thought about being your own SEO boss and starting your own SEO business? Starting an SEO business isn’t just about keywords – it’s about freedom. It’s about building a business from your couch that helps other dreamers get found. Today, we’re diving into the no-fluff, step-by-step roadmap to launching your own agency,
5 Ways to Save Money with SEO: The Ultimate Budget-Friendly Guide
Real talk time… SEO can be a money pit if you aren’t careful. Between $200/month tool subscriptions and ‘gurus’ trying to sell you backlink packages, your budget can vanish before you even rank for your own name! 😱 So today I thought I might share some ways you might be able to save some money
Your SEO Command Center: How to Build an SEO Dashboard That Actually Works
Let’s be real for a second: Reporting tools are complicated! Usually, they have so many tools and charts that it’s easy to feel like you’re trying to pilot a space shuttle when you just wanted to see if your blog post is ranking yet! If you’re like me, you don’t have all day to click
Tired of SEO Courses? These 9 Books are My Favs
If you’re like me, you probably enjoy the chance to get off of the computer from time to time. Even when you’re not working on the computer, usually the only way to learn things like SEO is to take online courses or watch countless YouTube videos. Books… yes, actual books in your hands… are a
My SEO Dream Team: 7 Influencers You Need to Follow
Let’s be real – the internet is full of “SEO gurus” who are more interested in selling you a $2,000 course or signing you up to long-term SEO contracts than actually helping you rank on Google. 🙄 When I first started doing SEO, I felt like I was drowning in a sea of conflicting advice
My Personal Inbox Picks: 9 SEO Newsletters That Actually Deliver Results
Let’s be real for a second: SEO moves faster than a kid on a sugar rush. 🏃♀️💨 One day you’ve finally mastered your keywords, and the next day Google drops a Core Update that makes everyone panic. It’s enough to make you want to close your laptop and go for a long walk. But here’s
Should You Pay for SEO (The Honest Truth About When to DIY vs. Hire a Pro)
Okay, let’s have a little BFF real talk for a second. ☕️ Grab your coffee. If you’ve been hanging out in the home business world for more than five minutes, you’ve probably seen enough emails from “SEO experts” promising you the #1 spot on Google by tomorrow afternoon (okay, maybe slightly exaggerated, but you get
Is SEO Still Worth the Hustle? (Spoilers: Heck Yes!)
If you’ve ever stared at a dropping traffic graph and thought, “Why am I even doing this?,” and, “is SEO dead???” – believe me – I have been there. I vividly recall working for an essential oils / pseudo-health client when Google dropped E-A-T! Haha. Wow, was that a wild ride. In a world of